A Qantas Product Innovation Centre in Adelaide’s CBD – the first of its kind outside of Sydney – will bring more than 420 jobs to South Australia.
The facility, which will consolidate Qantas’s technology and digital teams into a single regional delivery hub, is expected to create the new roles by the end of 2028.
These include UI/UX (user interface and user experience) designers, software developers, business analysts and product owners.
It will be supported by a local leadership team and HR and administrative staff, ensuring strong regional capability while maintaining close alignment with Qantas’s national operations and headquarters in New South Wales.
The Centre will also benefit from strategic partnerships, including a future workforce collaboration with Adelaide University to attract and develop top graduate talent, building a strong pipeline of professionals with advanced AI and digital skillsets.
The university partnership will also support research collaboration, through the Australian Institute for Machine Learning (AIML), providing scholarships for PhD and Honours students in the Institute’s Industrial AI program.
Qantas Group CEO Vanessa Hudson said Adelaide offered "access to world-class universities, a thriving technology sector, and the ability to scale our in-house capability".
"By bringing together the best Australian talent, the Centre will transform how we deliver for our customers, creating smarter, more seamless travel experiences for millions of Qantas customers," Ms Hudson said.
Professor Jessica Gallagher, Deputy Vice Chancellor, International and External Engagement at Adelaide University, said the uni was pleased to be entering into a strategic partnership with one of Australia’s best-known enterprises.
"Qantas and Adelaide University share a mutual interest in driving innovation and technological advancements, especially in the field of AI, supporting workforce development and contributing to the long-term future of Australia’s aviation sector," Prof. Gallagher said.
