The first round of the River Revival Voucher scheme injected an estimated $3.1 million into the Murray River, Lakes and Coorong and Riverland visitor economies.
A survey of voucher users found round one of the popular River Revival vouchers had an immediate economic boost for tourism businesses in the river regions, impacted by the once-in-a-century flood last summer.
This includes inspiring visits that would not have occurred otherwise - 71 per cent of those who redeemed a voucher had not intended on taking a trip prior to the program.
Those who redeemed the $200 accommodation vouchers spent an additional $746 on average while in the river regions, generating income for operators of tours and activities, food and beverage, produce, entertainment and more.
Round two of the voucher scheme was launched in June, with anyone who received a voucher in the ballot having until 25 July to make a booking.
Disappointed you missed out in the round two ballot? You're still in with a chance, with a second draw to be held and winners notified on Thursday 27 July. These vouchers will need to be redeemed by Tuesday 22 August.
Tourism operators are now hoping for a strong winter period, with bookings rolling in for River Murray regions. So far for round two, more than 2200 bookings with over $2 million in value have been made – with houseboat bookings proving a popular choice.
The River Revival Vouchers program is part of the Government of South Australia's $4.6 million River Murray tourism recovery plan, which aims to stimulate visitation and expenditure in the communities hit hard by the once-in-a-century River Murray flood.
For more information about the River Revival vouchers, visit southaustralia.com/voucher
Need some inspiration for your upcoming visit?
There’s plenty to see and experience in the Murray River region. Here's a few suggestions to enjoy during the cooler months.
Star gaze at at the River Murray International Dark Sky Reserve
Did you know the River Murray is home to Australia’s only International Dark Sky Reserve - an area that is protected from light pollution which gives the clearest and best views of the night sky and its constellation. The reserve is an area more than 3200sq km that sits within the Mid Murray Council area and is one of only 15 worldwide. Book a tour or take your own self-guided stargazing tour.
Get cruising on the Murray River
The Murray is the third longest navigable river in the world, so what better way to see its meandering beauty than with a cruise in a houseboat or aboard the majestic Murray Princess.
Dine and sip on local produce
The Riverland is home to many local producers from gin, brandy and vodka distillers, to wine producers and food producers including almonds and citrus. Visit the many local restaurants, pubs and cellar doors for delicious winter food.
Escape the city in luxury
You’ll be spoilt for choice when it comes to choosing accommodation in the River Murray region. Whether it’s a luxury stay, family escape, river shack rental or something else, there is lots on offer to enjoy right here in SA.
Catch a fish and enjoy the waterways
Nature has returned and flourished after the floodwaters, so why not try your hand at dropping a line in the Murray River or Lakes and Coorong to catch some fish or grab a kayak and explore the waterways.
Camp under the stars
Pick a spot, light a campfire and relax under the stars at one of the many campaign spots, national parks, caravan parks and reserves along the River Murray.
Strap on your boots for the River Murray Walk
Encounter diverse wildlife, water birds, ancient red gum forests and the spectacular scenery along the Murray River Walk – an easy 40km guided walk offering accommodation and experienced tour guides.
For more information on planning your getaway, visit Murray River, Lakes and Coorong.
