It's no secret that South Australia's produce is world-class.
From seafood and wine to unforgettable experiences, SA punches well above its weight.
Buy SA Week, running this year from 1–9 August, celebrates the people, products and businesses that make South Australia special.
In partnership with local businesses, Brand SA will deliver nine days of events, tastings, giveaways, discounts, competitions and more, making it easier than ever for South Australians to discover and support local.
Across the state shopping centres, retail precincts and community hubs will come alive with Buy SA Week activities, while the South Australian seafood industry will take centre stage over two days in Rundle Mall with live cooking demonstrations, free tastings and giveaways.
From exclusive offers and product sampling to competitions, local events and in-store experiences, Buy SA Week is creating more opportunities for South Australian businesses to connect with customers and showcase what makes our state unique.
Here are some of our top picks planned for Buy SA Week:
Pop-up activations
Various locations | 1 – 9 August
Try your luck on the prize wheel, enjoy live cooking demos, or score some great South Aussie goodies at an AFL game.
With iconic local favourites and exciting new products to discover, there’s something for everyone.
From Westfield Marion to Munno Para Shopping Centre, Burnside to Pasadena, view the schedule at Buy SA Week Events and Tastings
SA Seafood Showcase
Rundle Mall | Friday 7 & Saturday 8 August
In partnership with Seafood Industry South Australia, enjoy free live cooking demonstrations with Callum Hann and Themis Chryssidis from Sprout Cooking School as they cook delicious dishes using premium SA seafood and fresh, locally sourced ingredients from across the state.
Between demonstrations, explore a range of tastings from South Australian regional producers, sample local products, spin the wheel for your chance to win great prizes, and meet the Brand SA team.
Pizza Masterclass with Enrico Sgarbossa
Adelaide Central Market | Thursday 6 August
Join award-winning pizza expert Enrico Sgarbossa (from Lobethal's That’s Enrico) for a free live pizza masterclass at Adelaide Central Market.
Hosted by Larissa Sewell, you'll learn the secrets to great pizza - from flour selection and dough preparation to stretching and baking. Plus, enjoy delicious tastings made with quality local ingredients from Marino Fine Foods and Lucia's Fine Foods.
Tastings and roaming samplings
Various locations | 1 – 9 August
Keep an eye out for Brand SA Ambassadors sharing free samples in a shopping precinct near you.
Head out and support the wonderful South Australian businesses who are participating with tastings, sampling and demonstrations all across the state.
Discount offers and competitions
Online and in-store | 1 – 9 August
From accommodation and food to retail and SA experiences, there’s a big range of SA businesses offering discount offers across Buy SA Week.
There are also lots of fantastic prizes up for grabs ranging including $300 Foodland vouchers, SA made goodie hampers and Barossa Wine Experiences.
Buy SA Week is part of the broader Buy SA. For SA. campaign, celebrating the businesses behind the products, services and experiences we love.
Every time South Australians choose local, they’re supporting local jobs, strengthening communities and helping our state thrive.
Check out everything that's on near you at Buy SA Week.
